NLP Trainer · Cognitive Scientist · Founder, Magnificent U
Prepared bySuraj Chaudhary, Thinken Media
Contactinfo@thinken.in · +91 77099 11506
PurposeContent Plan & Deck Creation
Hello Dr. Anamika! This brief helps Thinken Media understand your brand, goals, and audience deeply — so we craft a content strategy and presentation deck that truly reflects your work at Magnificent U. Please fill in as much detail as you're comfortable sharing. There are no wrong answers.
01
Brand & Identity
Who you are & how you want to be seen
1.1 In your own words, what is Magnificent U? What is the core promise you make to your audience?
1.2 How would you describe your personal brand in 3 words?
1.3 What is the one thing that makes you different from every other NLP / life coach in India?
1.4 Is there a tagline or signature phrase you already use or love? If not, what feeling should it evoke?
1.5 Do you have brand colours, fonts, or a visual identity already in place?
02
Your Ideal Audience
Who you serve & their deepest needs
2.1 Who is your primary audience right now? (Check all that apply)
2.2 What is the #1 pain point your audience comes to you with?
2.3 What transformation does your ideal client experience after working with you?
2.4 Geography — where is most of your audience currently based?
03
Programmes & Offerings
What you sell & what you want to grow
List all your current products/services below. This helps us prioritise what the content plan should drive traffic toward.
3.1 List your current offerings (programmes, courses, workshops, 1:1 coaching, retreats, books, Udemy courses, etc.)
3.2 Which offering do you most want to promote in the next 3–6 months?
3.3 Price range of your offerings (approx.)
3.4 Do you have any upcoming launches, live events, or retreats in the next 90 days?
04
Content & Platforms
Where you show up & what's working
4.1 Which platforms are you currently active on?
4.2 Which platform brings you the most leads / enquiries today?
4.3 What type of content has performed best for you so far?
4.4 What content have you tried that didn't work? (Helps us avoid repeating mistakes)
4.5 How much time can you personally dedicate to content per week?
4.6 Do you post in English, Hindi, or both?
05
Goals & Vision
What success looks like for this engagement
5.1 What are your top 3 goals for this content plan? (Rank 1–3)
5.2 In 6 months, what does a "win" look like for you?
5.3 Are there any topics, angles, or associations you want to AVOID in your content?
5.4 Who are 2–3 coaches/creators whose content style or positioning you admire? (Can be global)
06
Practical & Assets
What you have & what we need to build
6.1 Assets you currently have (check all that apply)
6.2 What is the scope of work you're looking for from Thinken Media? (Check all)
6.3 Budget range you're comfortable with for this engagement
6.4 Preferred timeline to start
6.5 Is there anything else you'd like us to know before we build your content plan?